VP RevOps · Fractional GTM Architect · 5x SaaS Operator

I architect AI-powered revenue engines that drive exit valuations.

I'm Jared Rhue — VP of Revenue Operations, Fractional GTM Architect, and 5x B2B SaaS operator. I built the RevOps infrastructure behind a $65M exit to RealPage and de-risked the GTM motion behind LTK's $300M Series C. Today, I run Revenue Clarity — turning HubSpot chaos into the board-ready integrity that drives exit valuations.

5x
RevOps functions built from ground up
Seed → Series C SaaS
$300M
Series C enabled at LTK
via institutional-grade governance
$1M+
Cumulative tech debt eliminated
consolidating to HubSpot & negotiated discounts
Jared Rhue, VP of Revenue Operations
Jared Rhue
Dallas, TX
Executive Summary

Built to make revenue predictable.

In a sentence

VP RevOps · Fractional GTM Architect · RevOps AI trailblazer building engines that drive exit valuations.

I'm a Revenue Operations executive and a RevOps AI trailblazer. Across 5 build-from-zero engagements — Seed through Series C B2B SaaS — I've architected revenue engines on HubSpot's Smart CRM and a proprietary GTM stack. Today, I run Revenue Clarity, a fractional GTM architecture practice where I sit at the right hand of CROs, Founders, and Boards.

My specialty is the seam where revenue actually leaks - Marketing, Sales, CS, Product, Finance - and turning HubSpot chaos into board-ready integrity. I architected RevOps infrastructure enabling a $65M exit, de-risked the GTM motion behind a $300M Series C, built the revenue engine that took an AI startup from $0 → $1.2M ARR in 12 months, and eliminated $1M+ in cumulative tech debt. Founders and CROs get accurate visibility into their revenue drivers and friction points - no spin, no parallel realities.

I treat AI as a force multiplier for human potential, not a headcount substitute. The systems I build prioritize team dignity over hero quarters, scale output without scaling burnout, and compound into the kind of operating integrity that drives exit valuations.

VP Revenue OperationsFractional GTM ArchitectRevOps AI TrailblazerHubSpot AI Smart CRMBoard-Ready IntegrityExit Valuation Driver
Track Record

Five build-from-zero stories.

Each engagement, the question was the same: can revenue become predictable, defensible, and durable?

Tap a card to see Challenge → Approach → Results → Testimonials

Challenge

Hyper-growth creator commerce platform preparing for institutional capital. Legacy NetSuite CRM cost $110K/year, lacked the governance and data integrity that institutional investors demand.

Approach

Directed full migration of NetSuite CRM into HubSpot CRM, rebuilt the data model for due-diligence readiness, and stood up the GTM reporting institutional investors required. Treated every workflow as something a Series C diligence team would audit.

Results
  • Enabled $300M Series C funding round
  • $85K/year in direct OpEx savings on CRM tooling
  • Migrated NetSuite ($110K/yr) → HubSpot ($25K/yr)
  • Established governance and data integrity for institutional diligence
Executive Spotlight
"I can't begin to sing praises loudly enough for Jared. Jared's the sort of guy I'd always look to have in my foxhole when things hit the fan. Literally the highest praise I've given someone. Jared is absolutely 100% a performer. His results are amazing. Everything from reducing costs for acquisitions to cutting deals with vendors like HubSpot to get insanely huge discounts."
Ken Hanson
Product Lead · LTK
HubSpot-Verified Impact
"Jared's advanced understanding of the HubSpot platform, his natural ability to build rapport, passion for team engagement, and unwaivering dedication to growth make him an asset for any organization."
Katie Zerbinopolous
Senior Onboarding Specialist · HubSpot
What People Say About Jared

Endorsed by Presidents, CROs, CFOs, CMOs,
and HubSpot itself.

A selection from 50+ LinkedIn recommendations across the C-Suite, finance leaders, peers, direct reports, and the HubSpot ecosystem.

"I would willingly recommend Jared for a senior Revenue Operations position at a large or growing tech company. He is a strategic thinker and was instrumental in driving the alignment of our HubSpot infrastructure. He works with integrity and a sense of urgency."
Phil Myers
President / General Partner · iDonate / PerformanceEdge Partners
"Jared had an immediate impact on improving our sales enablement, focusing on strengthening our HubSpot efficiency and upgrading our overall digital footprint. It was a pleasure to pioneer our department together."
Darcey Forbes
CSO / CMO · Modern Message
"His ability to balance strategic vision with tactical execution made a significant impact on our team. He's a rare blend of empathy, smarts, and get-it-done attitude. Any organization would be lucky to have him."
Erik Tomalis
Chief Revenue Officer · Avid AI
"Jared is a first-class professional with strong character and a great work ethic. He joined Avid early in the life of the company and was one of the key members of the team that stood the company up. Even in the oftentimes hectic world of a young, fast-growing business, Jared always brought a good attitude to his work."
Mike McKee
Chief Financial Officer · Avid AI
"I've had the pleasure of working with Jared on RevOps initiatives for Avid. His technical expertise has been invaluable. His ability to break down complex processes, identify bottlenecks, and implement scalable solutions has significantly improved operational efficiency and strong foundations. Jared consistently demonstrates a deep understanding of the HubSpot ecosystem. He played a massive role in architecting the CRM, improving reporting accuracy, and aligning sales and marketing efforts to drive measurable outcomes. His dedication to continuous improvement makes him a standout contributor in any RevOps function."
Antoine Vial
CEO · Kalungi (HubSpot Diamond Partner)
"Being led by Jared in a RevOps capacity was the best experience I've had in the field of technology. He provided the tools for everyone to be successful in their roles and empowered us to be effective. He led with tact, strategy, and care. He also understands what it takes strategically and financially to produce real impact in revenue. Anyone would be lucky to get the chance of having him run their RevOps department."
Carolyn Amanci
RevOps Manager · iDonate
"Jared has a visionary mindset... simply put, he gets why HubSpot supports companies' growth and understands how to leverage and capitalize on Inbound methodology as a whole."
Varun Ramadurai
Technical Consultant · HubSpot
"Jared's advanced understanding of the HubSpot platform, his natural ability to build rapport, passion for team engagement, and unwaivering dedication to growth make him an asset for any organization."
Katie Zerbinopolous
Senior Onboarding Specialist · HubSpot
"Jared is absolutely passionate and very skilled when it comes to Revenue Operations, Sales, and Marketing. He's the full package — well-versed in both sales and marketing, able to bridge any gaps that may be present."
Darrin Caldwell
Founder · True Fulcrum
"Jared made a memorable impression and long-lasting impact with his Revenue Operations knowledge and overall leadership. He is highly skilled at solution and process development, and cross-functional organization alignment."
Jessica Ridenhour
Director, Product Management · iDonate
Expertise · Stack · Audience

Where I'm sharpest, who I serve, and what I build with

Areas of Expertise

Where I operate at depth

HubSpot ArchitectureAI-Powered Revenue EnginesGTM Systems DesignForecasting & ReportingCross-Functional LeadershipStack ConsolidationLifecycle & NRRExit & Diligence Readiness
Industries
  • B2B SaaS (Seed → Series C)
  • AI-Native Startups
  • Creator Economy / Marketplace
  • Nonprofit Tech / Fintech
  • PropTech / Real Estate Tech
  • Subscription Commerce
Audiences I Build For
  • Founders & CEOs
  • Chief Revenue Officers
  • Boards & Institutional Investors
  • Sales & Marketing Leadership
  • Customer Success & Finance
  • HubSpot Ecosystem Partners
Tech Stack

The tooling I architect with

HubSpot Native Engine

Savant Level
Full Enterprise SuiteCI / Custom ObjectsAI ForecastingCommerce HubPaymentsBreeze AI

Data Intelligence & Enrichment

Apollo.io (Power User)ZoomInfoHubSpot Breeze EnrichmentRB2B

Demand & Signal Capture

G2 Buyer IntentApollo Buyer IntentCrossbeamLinkedIn Sales Navigator

Interactive GTM & Enablement

TourialStorylaneVidyardOpensense

AI-Native Operations

HubSpot Breeze AIGoogle GeminiGenspark

BI & Forecasting

DataboxGrow.comCustom HubSpot Revenue Models

Finance & Billing

ChargebeeStripeQuickBooksNetSuite (legacy)
First 90 Days · KPI Framework

The playbook I'll run from day one

A new RevOps leader's first 90 days set the next 18 months. Here's exactly how I'd spend mine in your seat.

Days 1–30
Phase 01

Listen

  • 1:1s with every member of Sales, Marketing, CS, Finance, and Product leadership
  • Audit the full HubSpot instance — objects, properties, automations, integrations, reports
  • Diagnose the forecast: how is it built, who trusts it, where it breaks
  • Map the current data model end-to-end and find the forks
  • Sit in on pipeline reviews, deal desks, and QBRs as an observer
Days 31–60
Phase 02

Build

  • Publish a 'One Version of the Truth' data model and migrate reporting to it
  • Stand up board-grade ARR / NRR / CAC / Pipeline Coverage dashboards
  • Re-architect the lifecycle stages and Sales → CS → Finance handoff protocols
  • Consolidate redundant SaaS — capture immediate OpEx wins
  • Deploy a forecast methodology the CRO can defend in front of the board
Days 61–90
Phase 03

Scale

  • Embed signal capture (G2, Apollo, RB2B, product usage) into automated plays
  • Layer HubSpot Breeze AI and Gemini-assisted workflows where leverage is highest
  • Deliver a 12-month RevOps roadmap with quarterly OKRs tied to revenue
  • Establish the operating cadence — forecast, pipeline, lifecycle, QBR
  • Hand the CRO a predictable, defensible revenue engine
KPI Framework

The metrics every CRO should defend

Six measurement domains I instrument from day one. Each one ties to a forecast call, a board slide, or a comp plan — never to a vanity dashboard.

Growth

  • New ARR
  • Net New Logos
  • ARR Growth Rate
  • Pipeline Generated

Efficiency

  • CAC
  • CAC Payback
  • Magic Number
  • Sales Cycle Length

Retention

  • Net Revenue Retention
  • Gross Revenue Retention
  • Logo Churn
  • Expansion Rate

Velocity

  • Lead → Opp Conversion
  • Opp → Won Conversion
  • Stage-by-Stage Velocity
  • Time-to-First-Value

Forecast

  • Pipeline Coverage
  • Win Rate by Source
  • Forecast Accuracy
  • Slip Rate

GTM Health

  • MQL → SQL Acceptance
  • SDR Capacity Utilization
  • Quota Attainment Distribution
  • Rep Ramp Time
Career Experience

Every seat I've held

Result tags on each role. Endorsements available on LinkedIn (50+ recommendations across CEOs, CROs, finance leaders, peers, and direct reports).

Mar 2025 – Present

Founder & Fractional VP of RevOps

·Revenue Clarity
Dallas, TX
  • Partner with B2B SaaS to build AI-centric revenue engines that scale ARR through autonomous GTM motions.
  • Deploy Revenue Architecture Blueprints that design PLG / SLG frameworks and own technical architecture for the data model.
Fractional VP RevOpsAI-Native GTMHubSpot Architecture
Mar 2024 – Mar 2025

Vice President of Revenue Operations

·Avid AI
Remote
  • Architected the revenue engine that scaled the AI startup from $0 → $1.2M ARR in Year 1.
  • Engaged first as Fractional VP; promoted into Executive Leadership to lead the RevOps department.
  • Built a lean HubSpot-Native stack — eliminated 3rd-party SaaS bloat, achieved 100% team adoption.
  • Built C-Suite and Board reporting for pipeline, ARR, NRR, and CAC.
$0 → $1.2M ARRBoard Reporting100% AdoptionLean Stack
Jan 2023 – Aug 2024

Director of Revenue Operations

·Sharetru
Remote
  • Led full GTM migration off Salesforce + Zendesk into consolidated HubSpot — saved $100K/yr in OpEx.
  • Engineered Chargebee ↔ HubSpot integration to automate subscription billing and revenue recognition.
  • Owned marketing (web, paid, SEO) to deliver a company-record $3.2M ARR year.
Acquisition Prep$100K OpEx Saved$3.2M ARR Record
Mar 2022 – Oct 2022

Director of Revenue Operations

·iDonate
Dallas, TX
  • Designed Change Management strategy after $12M Series A; automated journey handoffs across Sales, CS, and Finance.
  • Built a new RevOps department (Specialists, Agencies, Contractors) and deployed an Inbound Flywheel growth model.
  • Earned 8 professional endorsements — including from the president — validating speed and depth of impact.
Post-Series ADepartment Build8 Endorsements
Jun 2020 – Mar 2022

Revenue Operations Manager

·LTK (rewardStyle)
Dallas, TX
  • Built the foundational RevOps function during hyper-growth that enabled the $300M Series C.
  • Directed migration of NetSuite CRM ($110K/yr) → HubSpot CRM ($25K/yr): $85K/year direct OpEx savings.
  • Established governance and data integrity required for institutional diligence.
$300M Series C$85K SavingsDiligence-Ready
Sep 2018 – Sep 2019

Revenue Operations Manager

·Modern Message (RealPage)
Dallas, TX
  • Established the first RevOps function for early-stage SaaS; prepared revenue systems for acquisition.
  • Implemented the HubSpot platform and aligned Marketing / Sales / CS / Finance — 30% efficiency gain.
First RevOps HireAcquisition Readiness30% Efficiency
Jan 2017 – Sep 2018

Founder & GTM Consultant

·NextGen RevGen / Maven Sales / Imagine
Dallas, TX
  • Founded a HubSpot Sales Solutions agency; led GTM consultancies that drove 35% acquisition growth.
HubSpot Agency Founder35% Growth
For Executives & Recruiters

The right seat is worth a conversation.

I run Revenue Clarity full-time, but I'm always open to a conversation about the right VP or Head of Revenue Operations role with a CEO, CRO, and board who want a true operating partner.

Dallas, TX · 972.750.0992
Education & Credentials
  • B.A. Business Administration & Marketing
    Colorado State University · 2004
  • Pavilion University
    RevOps School · Revenue Architecture · AI for Revenue Leaders · GTM Leadership Accelerator
  • HubSpot Certifications (8)
    RevOps · Reporting · CRM · Sales Software · and more
  • HubSpot Bootcamps
    RevOps · Reporting & Analytics · AI for Marketing, Sales & Service